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Getting Social at #RECon16

by Mike Westgate, Vice President of Marketing at RealMassive I’m not new to retail, having spent past lives in marketing and sales at General Mills and Sara Lee. I am, however, new to the CRE side of the house. By quickly learning the nuances of the business and technology that supports smart site selection, I

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CRE on The Physical Web

By Jason Vertrees, Chief Technology Officer at RealMassive     I just got back from Google’s flagship developer event, Google I/O. It was three days immersed in the present and near future of what’s possible in technology. Though there were many major headlining technologies like self-driving cars, Google Assistant, Project Tango, Project Ara, and deep learning,

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The Pivot from Fashion to Friendship: #ICSCStyle and The #CREcosystem

Guest Post by Julie Augustyn , Senior Director of Real Estate     theBrokerList and Buildout #DNAofCRE survey revealed some important statistics about the commercial real estate industry. To no surprise, the biggest standout was that 71% of industry professionals cited relationships as the biggest stimulus for winning business. What is your opinion on using

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The Retail #CREcosystem: Digital Awakening

 The Dawn of Modern Retail #CREcosystem We’re continuing the digital dialogue among retail professionals about how technology is propelling the industry. The insightful responses we’ve received to date make one thing clear, connectivity is the foundation of nearly every modern day business. Organizations, including those in commercial real estate (CRE), are faced with heightened expectations produced

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The Retail #CREcosystem: Igniting the Conversation

We’re excited to initiate a digital dialogue among retail professionals about how technology is propelling the industry. We recently lit a similar bonfire with commercial real estate influencers and produced a report outlining trends and emerging opportunities called The New #CREcosystem. We plan to capture similar perspectives and best practices specific to retail, creating a

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Finding the Right Tenant Representation

Guest Post by Doug Jones, Principal and Executive Vice President at Colliers International     Colliers in Austin is partnering with RealMassive to produce a blog series aimed at informing current and future tenants on the real estate search process and identifying ideal representation. While the process of sourcing, negotiating, and executing an office lease

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