Former Frog Design Media Director Appointed Vice President of Creative/Design at RealMassive

Posted on: Thursday, August 28th, 2014, under Uncategorized.

AUSTIN, TX–(Marketwired – Aug 27, 2014) –  RealMassive, the first source for real-time commercial real estate information, has appointed Craig Negoescu as the company’s first Vice President of Creative and Design. With over two decades of creative leadership experience in the digital media industry, Negoescu is well-known for his key role at Frog Media and the innovative and successful programs he drove for the world’s largest companies.

In his new role, Negoescu will merge user needs, business vision and technical requirements into the architecture and design of the RealMassive search platform and applications. As the leader of the design group, he will promote a customer-focused design organization that fulfills user need through highly usable, engaging design solutions.

Negoescu will also apply his background as an entrepreneur, inventor and creative leader to support RealMassive’s goals of delivering marketing automation, real-time data and market intelligence to the commercial real estate space.

CEO and Founder Josh McClure said, “We are delighted to welcome a nationally recognized leader in design and digital media strategy. Craig’s ability to translate product vision into a great user experience is unparalleled and we are already benefitting from his expertise as we continue to provide best-in-class technology for our customers and partners.”

Negoescu said, “As a veteran entrepreneur, I’ve seen great ideas, excellent talent and cultures that embrace innovation and positive disruption. It’s unusual to see all three in one place at one time. RealMassive has the vision and drive to transform an industry and it’s a pleasure to be part of the team.”

Previously Negoescu was Media Director at global design and innovation firm Frog Design for 9 years, where he managed creative and technical design and production of interactive, video, and audio user interfaces and content. Most recently, Negoescu served 8 years as CEO of NAKA Media, where he delivered experience design for Apple, Cisco, Dell, Microsoft, PayPal, Plantronics, Qualcomm and many others. His career also includes successful stints as founder of Openlabs Inc as Chief Architect, director at the Austin Planetarium and VP of Business Development at Softwallet.

For more information about RealMassive, visit or follow us on Twitter @realmassive.

About RealMassive:

RealMassive™ – Commercial Real Estate in Real-Time

RealMassive™ is the first source for real-time commercial real estate information. The company provides a powerful yet easy way to help commercial real estate professionals collaborate and streamline their marketing efforts while gaining critical insight into the performance of their space and buildings. Tenant reps gain access to accurate availability data through the intuitive tools they need to analyze spaces collaboratively with their customers. RealMassive’s cloud-based marketing platform greatly reduces costs and accelerates space identification and deal flow. Sign up today: @realmassive

RealMassive is headquartered in Austin, TX, and serves the Austin, Dallas, Houston, and San Antonio commercial real estate markets.


Weekly CRE News RoundUp

Posted on: Wednesday, August 27th, 2014, under Weekly CRE.


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