March City Launches

Posted on: Friday, April 17th, 2015, under Uncategorized.

Here at RealMassive, the month of March was filled with the excitement of seven new market launches. From the West Coast to the Midwest, we are excited to serve the Oakland, Silicon Valley, Tucson, Albuquerque, Madison, Milwaukee, St. Louis, and Las Vegas commercial real estate markets, increasing our coverage to a total of 4.5 billion square feet.

March 2nd saw RealMassive welcome the arrival of the Oakland and Silicon Valley markets to our platform. The launch of these two cities marked a significant milestone, not only because RealMassive surpassed four billion total square feet of listings, but also because the rapid growth and thriving nature of these two high-tech business hubs gives way to a great deal of potential new users to RealMassive. The Silicon Valley area serves as the birthplace of many successful companies, such as Google, Hewlett-Packard, eBay, Facebook, and Yahoo!, speaking to the area’s entrepreneurial spirit.

On March 9th we launched Tucson and Albuquerque. Tucson’s economy is heavily focused on education, with the University of Arizona as one of the city’s largest employers. In addition, technology and tourism contribute greatly the local economy. Visitors flock to Tucson to experience various festivals, annual fairs, and large music and arts scenes.

As the most populous city in New Mexico, situated in the middle of the Technology Corridor, Albuquerque is a center for innovation and business happenings. This was another significant launch for RealMassive, as some of the city’s largest employers include the University of New Mexico, Intel Corporation, and Wal-Mart Stores, Inc. In addition, there are many points of interest in Albuquerque, including its established food and restaurant scene, local museums, and various live musical venues.

RealMassive launched the two largest cities in Wisconsin, Milwaukee and Madison, on March 16th. The economy of Milwaukee is comprised of a variety of industries; including healthcare, financial services, publishing, printing, service, and managerial. Milwaukee serves as home to an abundance of taverns and breweries, most notably Miller Brewing Company, speaking to its history as a German beer city.

A frequent contender on numerous ‘Best Places to Live’ lists, Madison is evolving from a government and education based economy to one of high-tech industries and consumer services. Although the city’s largest employer is the Wisconsin state government, some other companies include Spectrum Brands, Alliant Energy, American Girl, and Microsoft. Throughout the year, sports enthusiasts enjoy snow-skiing, ice-skating, ice hockey, hiking, bicycling, and fishing. Madison residents are also known for their love of music, visual, and performing arts.

On March 16th, RealMassive launched St. Louis. As both a city and port, the St. Louis economy is comprised of service, manufacturing, trade, shipping, and tourism. Major employers include BJC Healthcare, Boeing Defense, Space & Security, and Washington University. With its roots in Catholicism, the city is home to many churches and places of worship. Additionally, St. Louis has an array of food and restaurants, museums, and parks. Locals enjoy supporting the St. Louis Cardinals- one of the most successful franchises in MLB, with 19 National League titles.

Las Vegas was launched on March 30th. As the Entertainment Capital of the World, Las Vegas’ economy is driven mainly by tourism, gaming, conventions, and the service industry. Tourists flock to Vegas to immerse themselves in the city’s casino culture, as well as to visit the many notable museums and restaurants.

As you can imagine, March was an exciting and jam packed month for RealMassive. We are excited to serve these seven new commercial real estate markets and build relationships with the local CRE folks!

March Fourth

Posted on: Monday, April 13th, 2015, under Uncategorized.

The month of March was chock full of excitement here at RealMassive. As part of our initiative to “March Fourth” in rhythm with the commercial real estate industry and Austin’s startup community, we participated by sponsoring UT Entrepreneurship week, hosting stop at the Capital Factory Startup Crawl, and presenting at CRE Tech Intersect.

UT Entrepreneurship week’s goal is to inspire entrepreneurship and creative thought within the UT community. Students who attend events from this week will have the opportunity to meet and discuss their ideas with UT professors and entrepreneurial heroes including Tim League, Bob Metcalfe, and Jonathan Coon. Attendees were also exposed to conversational interviews with established Austin entrepreneurs and got the chance to pitch their ideas in an interactive career expo. Some startups that particularly caught our attention were Outfitr, Flexter, and ConcertCam. All in all it was an exciting week of student interaction and entrepreneurial empowerment.

Screen Shot 2015-04-13 at 1.51.14 PMScreen Shot 2015-04-13 at 1.51.00 PMScreen Shot 2015-04-13 at 1.56.12 PM

The night of March 10 was RealMassive’s main event for UTE Week. We hosted a Creator Workshop, through which students pitched a business plan to a group of “investors.” Teams were then awarded “funding” and had to efficiently utilize their resources to build a paper airplane, with the goal of flying it the farthest. The students came up with several impressive solutions, each very different, but ultimately one team’s airplane flew yards beyond the others, winning its creators a summer internship at RealMassive.

Screen Shot 2015-04-13 at 1.55.33 PM

Thursday night we attended CRE Tech Intersect, a commercial real estate symposium on leading and emerging technologies. Our very own Craig Hancock, along with HPI’s Dick Anderson spoke about RealMassive’s platform and how it is helping HPI innovate and stay on the leading edge of the industry. It is great to see how commercial real estate and technology are working together to positively disrupt the current ways of the industry.

Screen Shot 2015-04-13 at 1.58.23 PM

We wrapped up the busy week with a celebration at Parkside, our stop at the Startup Crawl. We met and mingled with great people, who were inspired by RealMassive and excited about the startup world in general. RealMassive’s stop at the crawl was definitely one of the “must see” stops. We had karaoke, dancing, food, drinks, anda photo booth to keep guests entertained the whole night.

Screen Shot 2015-04-14 at 9.34.05 AM

Needless to say that our week of “Marching Fourth” was one for the books. From flying paper airplanes to mingling on rooftops, it was a successful week full of chaos and excitement. We are excited about next year’s UTE Week and Startup Crawl and are inspired by how much the entrepreneurial spirit in Austin in flourishing, through both students and professionals.

Welcome Aboard!

Posted on: Wednesday, April 8th, 2015, under Uncategorized.

Welcome Aboard the RealMassive Express!

For step-by-step onboarding assistance, tips, and other info, check out our Marketing Manager Onboarding Video or sign up to get free, one-on-one help!

If you’ve signed up with RealMassive, you’re probably aware that our open data philosophy is what makes us different. We promote transparency within the CRE industry by giving everyone free access to the lease availability data listed on our site. We won’t block your progress or hinder your market power — we want to enhance it!

One of our biggest goals is to make it easy for pros on both the supply and demand side of the market to share information and streamline their deal flow. To make that happen, we’re constantly working with professionals in the industry to develop features that help uncomplicate the CRE industry (with more coming all the time):

Right now on RealMassive you can do a few key things:

  • List and search commercial real estate listings for FREE.
  • Create “portfolios” (market surveys) of spaces that interest you and share them with key decision makers.
  • Streamline your marketing efforts by updating all of your data providers from our site with a single click.
  • Reach new prospective tenants on Twitter with CRENow, which instantly tweets your space details to prospects in your market (Austin only – others coming soon!).

Soon you’ll also be able to get custom, personalized insight into your market with real-time analytics based on RealMassive’s accurate commercial real estate data.

We’re here to help you and your team get started with these tools. If you’re a marketing manager, be sure to check out our Marketing Manager Onboarding Video for a brief tutorial on:

  • Setting up and managing your first organization
  • Adding your buildings and spaces
  • Organizing your notifications
  • Starting your first email marketing channel

At any time, if you have questions or concerns, please reach out to us at

Interested in reading more about our recent milestones? Catch up with us in the press!

This Week’s CRE Headlines

Posted on: Wednesday, April 8th, 2015, under Weekly CRE.

CRE News

April 7, 2015: Forbes, How The Under 30 Network Scored $15 Million For Placester’s Real Estate Tech

April 7, 2015: Commercial Property Executive, MIPIM Special Series – Smart Buildings, Smart Cities

April 6, 2015: St.Paul Business Journal, Can high-tech tools find their place in real estate?



Austin News

April 7, 2015: Austin Business Journal, Stream Realty to sell key downtown Austin property in blockbuster deal

April 6, 2015: Austin Business Journal, New Austin developer uses preschool projects to maximize retail success

April 2, 2015: Austin Business Journal, ULI Awards celebrate Austin’s top flight real estate community

April 2, 2015: Austin Business Journal, Real Estate Roundup: Investment firm takes top floor of 301 Congress; Big apartment deal


This Week’s CRE Headlines

Posted on: Wednesday, April 1st, 2015, under Weekly CRE.

CRE News

March 29, 2015: OCRegister, Leasing or selling your building ASAP

March 29, 2015: SteveFelix, NAREIM Executive Officers Meeting / PREA Spring Conference


March 25, 2015: GlobeSt., Why Now’s the Time for CRE Tech Innovation

Austin News

March 30, 2015: Austin Business Journal, Four Austin projects win national construction awards

March 30, 2015: Austin Business Journal, New Austin private equity firm eyes Texas’ major apartment markets

March 27, 2015: Austin Business Journal, A visionary investor: Tom Stacy earns debut ULI award