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May 24, 2016

CRE on The Physical Web

RealMassive | Commercial Real Estate

  By Jason Vertrees, Chief Technology Officer at RealMassiveI just got back from Google’s flagship developer event, Google I/O. It was three days immersed in the present and near future of what’s possible in technology. Though there were many major headlining technologies like self-driving cars, Google Assistant, Project Tango, Project Ara, and deep learning, I’m going to focus […]

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May 23, 2016

San Antonio: The Lone Star State’s Next Boom Market

RealMassive | Market Analytics

10 years ago, San Antonio was a sleeper city of Texas, often overshadowed and outcompeted by its more well known neighbors, but recently the data has shown that Alamo city has begun to blossom into one of the most desirable locations in the lone star state. San Antonio’s growth, in terms of both population and economy, are […]

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May 21, 2016

The Pivot from Fashion to Friendship: #ICSCStyle and The #CREcosystem

RealMassive | Guest Authors

Guest Post by Julie Augustyn , Senior Director of Real Estate theBrokerList and Buildout #DNAofCRE survey revealed some important statistics about the commercial real estate industry. To no surprise, the biggest standout was that 71% of industry professionals cited relationships as the biggest stimulus for winning business. What is your opinion on using social media […]

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May 19, 2016

Modern Marketing in #CRE: Value Prop

RealMassive | Thought Leadership

by Mike Westgate, Vice President of Marketing at RealMassive         Traditional commercial real estate marketing activities such as property brochures, email blasts, and building signs have obviously helped propel the industry over the past several decades. While we fully expect these tactics to continue to add value, I’m delighted to see an increasing […]

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May 18, 2016

The Retail #CREcosystem: Digital Awakening

RealMassive | Guest Authors

The Dawn of Modern Retail #CREcosystem We’re continuing the digital dialogue among retail professionals about how technology is propelling the industry. The insightful responses we’ve received to date make one thing clear, connectivity is the foundation of nearly every modern day business. Organizations, including those in commercial real estate (CRE), are faced with heightened expectations produced […]

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May 4, 2016

Finding the Right Tenant Representation

RealMassive | Guest Authors

Colliers in Austin is partnering with RealMassive to produce a blog series aimed at informing current and future tenants on the real estate search process and identifying ideal representation. While the process of sourcing, negotiating, and executing an office lease is often perceived as daunting, it is really quite simple when you recognize and understand […]

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April 27, 2016

The New #CREcosystem | Innovate

RealMassive | Thought Leadership

Excerpt from The New #CREcosystem | Download the Full Report Here MIT Sloan Management Review and Deloitte’s 2015 Digital Business Global Executive Study identifies strategy, not technology, as the driver of digital transformation. The report notes, “The strength of digital technologies — social, mobile, analytics and cloud — does not lie in the technologies individually. Instead, it stems from […]

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April 14, 2016

The New #CREcosystem | Engage

RealMassive | Thought Leadership

Excerpt from The New #CREcosystem | Download the Full Report Here On April 3, 1973, Martin Cooper made the first call from a handheld cellular telephone. Ten years later, the first commercially available cell phones went on sale in the U.S. for almost $4,000 each; they weighed 2 lbs, offered a talk time of just 30 minutes per […]

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April 13, 2016

Tweet This: #CRE in 140 Characters

RealMassive | Thought Leadership

Is Twitter in your commercial real estate tool kit? If not, you could be missing out on huge opportunity. Twitter is where people connect with their interests, share their opinions, and find out what’s happening in the world in real-time. For CRE professionals, Twitter can be a powerful tool to add to your arsenal, with over 300 million active […]

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April 6, 2016

4 Tips and Tricks for Your Next Broker Open House

RealMassive | Commercial Real Estate

What do you think of when you hear the words “open house”? Until I began working in commercial real estate, I thought of touring perfectly-staged homes and hoping to find fresh-baked cookies in the kitchens. However, CRE open houses are much more elaborate – though food is still a central theme! During my time as […]

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