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January 17, 2018

The 8th Second: How to Keep People Looking at Your Listing

RealMassive | Thought Leadership

People’s attention spans are shrinking by the minute. Seven seconds is, in fact, the average. If digital content doesn’t hook people in those few seconds, they’re gone forever. So, how do you keep people looking at your commercial real estate listing for the eighth second and beyond. Striking the appropriate tone, messaging, and topics dramatically […]

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October 12, 2017

Getting Started in Commercial Real Estate in Today’s Modern Economy Many Opportunities Exist

RealMassive | Thought Leadership

Commercial real estate deals often take a lot longer than residential transactions, but each deal is (often) much more lucrative. Commercial real estate is a varied segment that encompasses so many different types of properties: shopping centers, office buildings, warehouses, and lots more. There are many avenues to explore if you’re a newcomer wanting to […]

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October 10, 2017

6 Reasons Startups Should Purchase Commercial Property: Buying property comes with many advantages

RealMassive | Thought Leadership

If you’re a startup founder, raising capital and getting your business off the ground the first major hurdle. There are countless decisions that need to be made daily in order to bring your product or service to market. One decision that is often overlooked, at least until they are later stage startups, is whether to […]

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October 4, 2017

Why You Should Add Video to Your CRE Listing: Video paints a true picture and drives leads

RealMassive | Thought Leadership

Commercial real estate listings are all about the visuals. High-quality photos are obviously essential, but adding a video to your listing takes it up a notch. A video walk-through gives prospective buyers or leasers a real-life perspective of the property. It provides much more detail and description of the building than photos alone  can. Viewers […]

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September 25, 2017

4 Key Reasons to Buy Commercial Real Estate for Rental Purposes

RealMassive | Thought Leadership

Investing in commercial real estate has a plethora of attractive qualities. And, purchasing multi-unit properties that allow you to recruit tenants offer some of the best returns on investment around. Of course, attracting the right tenant and negotiating leases can be challenging, but once that’s in the books, the doors are open to enjoying all […]

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September 20, 2017

Building a CRE Agency: Being a good fit determines your success

RealMassive | Thought Leadership

Networking, a strong work ethic, and being knowledgeable about your local commercial real estate market can help you break into the industry. It’s also vital that you’re a good fit for commercial real estate. Being successful in commercial real estate and building your own CRE agency hinges on where you specialize and the reputation and […]

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August 31, 2017

Beyond the Building: 3 Ways to Show Off a Property’s Personality in an Online Listing

RealMassive | Thought Leadership

Aside from location – walls, floors, price, and square footage are what most people consider when they’re looking to purchase or lease commercial real estate. But, as you know, there’s so much more to a space than the four walls that contain it. Every building has a personality and gives off a certain vibe. The […]

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August 8, 2017

Death of the Retail Industry: Is Warren Buffet Right?

RealMassive | Thought Leadership

Known as the Oracle of Omaha, Warren Buffet has built a solid reputation as one of the world’s most revered, most influential, and most followed investors. When he makes a prediction – especially when it focuses on commercial real estate – we all listen intently. At Berkshire Hathaway’s annual meeting held in early May, the […]

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August 8, 2017

9 Tips for Photographing Commercial Properties to Get Attention: How to show off its best features

RealMassive | Thought Leadership

High-quality photography is essential for commercial real estate listings. Most buyers begin their property searches online, where making a strong first impression is everything. If you’re new to real estate photography, the best way to learn is through practice. Experiment with different angles and light settings, and take photos at different times of day to […]

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May 19, 2017

10 Tips to Choosing a Property Management Company

RealMassive | Thought Leadership

Contributed by Century 21 Everest If you’re new in the real estate business and thinking of investing in a rental property, choosing a reputable property manager should be one of your top priorities. To ensure that, familiarize yourself with these tips below. They will help you pick the best company in your locality. 10 of […]

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