May 19, 2020
RealMassive’s CEO Mike Clark sat down with Connect Media for a Q&A as a preview of the upcoming webinar: The Role of Data in a Post-Pandemic World. Here’s a sneak preview of their discussion around the how the value of data has shifted since the pandemic.
Connect Media — Wednesday, May 19
This Wednesday, May 20, Connect Commercial Real Estate will host a webinar presented by Austin-based RealMassive, gathering a multi-disciplinary panel of experts to discuss the increasingly essential role of reliable and actionable data in commercial real estate. Moderated by Daniel Ceniceros, CEO of Connect CRE, the discussion will feature CEO Jay Olshonsky of NAI Global; Richard Green, Lusk Chair in Real Estate at the USC Lusk Center for Real Estate; and Mike Clark, RealMassive’s CEO. To give our audience a preview of the upcoming conversation, we asked Clark to provide some insights. Here’s what he told us:
Q: In February, RealMassive published an article on the different types of CRE data available. In the current operating and transacting environment, what types of data are especially valuable? Has this changed since prior to the pandemic?
A: Every aspect of the commercial real estate industry has felt the impacts of the pandemic. While data is extremely valuable in any state of the economy, it is crucial in navigating a global crisis. Construction has either halted or slowed dramatically, landlords are finding it difficult to show or lease space, and tenants are struggling to pay their rents. The office sector has taken a huge hit as many businesses shift to the work from home model for the foreseeable future, and an already crippled retail sector is being crushed. These astronomical impacts in every class and property types make data invaluable in conducting CRE business. Reliable, comprehensive and real-time data around vacancy rates, lease prices and changes in tenancy have always been imperative, but now so more than ever. It’s not so much that the types of valuable data have changed, but where the data is coming from, what you do with it, and the ability to monitor how markets are fluctuating as these major changes occur.