June 29, 2016

Branding Collateral in CRE

RealMassive | Commercial Real Estate

Jeff Bezos, founder of, said it best: “Your brand is what other people say about you when you’re not in the room.” For CRE professionals and firms, branding is especially important. Strong branding is a way to differentiate in a crowded market and increase customer loyalty. Why is branding important? – Recognition: Consumers usually choose […]

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